Healthcare Marketing | Spectrio https://www.spectrio.com/healthcare/ Leading end to end technology-enabled audio and video marketing company Wed, 12 Mar 2025 19:54:49 +0000 en-US hourly 1 https://wordpress.org/?v=6.8.3 https://www.spectrio.com/wp-content/uploads/2021/05/cropped-android-chrome-512x512-1-32x32.png Healthcare Marketing | Spectrio https://www.spectrio.com/healthcare/ 32 32 Healthcare Digital Signage – Maximize the Journey https://www.spectrio.com/healthcare/healthcare-digital-signage-maximize-the-journey/ Mon, 31 Oct 2022 19:47:41 +0000 https://spectriostage.local/?p=113074 Clear, inclusive, and accessible communication is key when creating a positive patient and employee experience. Digital signage for healthcare is a necessary medium of connection between the healthcare organization and its patients and employees. In fact, a new study from pCare, a patient engagement technology company, showed that 95% of health system leaders said that […]

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]]> Why Healthcare Digital Menu Boards Are Essential to Growing Your Practice https://www.spectrio.com/healthcare/why-healthcare-digital-menu-boards-are-essential-to-growing-your-practice/ Tue, 15 Feb 2022 18:53:50 +0000 https://spectriocom.local/uncategorized/why-healthcare-digital-menu-boards-are-essential-to-growing-your-practice/ Like any other business, healthcare offices need a steady stream of new and repeat patients to make money and succeed. Offices that can’t get customers to return will spend more on marketing and sales, and practices that can’t attract new business will slowly grow smaller. From the moment your patients set foot inside your practice, […]

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]]> How Digital Signage Makes Your Patients’ Wait Time Seem Shorter https://www.spectrio.com/digital-signage/how-digital-signage-makes-your-patients-wait-time-seem-shorter/ Thu, 02 Dec 2021 21:07:16 +0000 https://spectriocom.local/healthcare/how-digital-signage-makes-your-patients-wait-time-seem-shorter/ It probably won’t surprise you to learn that a whopping 68% of patients consider the wait times at medical offices unreasonable. No one likes to sit and count the minutes as they wait for their name to be called next. However, with the addition of waiting room digital signage, you can improve your patient’s experience […]

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]]> 21 Ways Digital Signage Can Benefit Your Healthcare Practice https://www.spectrio.com/digital-signage/21-ways-digital-signage-can-benefit-your-healthcare-practice/ Mon, 25 Oct 2021 18:18:28 +0000 https://spectriocom.local/healthcare/21-ways-digital-signage-can-benefit-your-healthcare-practice/ Take a minute to look at or visualize your healthcare practice. What do you see? Do you see a modern, sleek office that shows your patients you care about providing the best care and experience possible by keeping up with the latest technologies and trends in your industry? Or do you see an outdated office with […]

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]]> 5 Best Practices for Using Visual Communication in Healthcare https://www.spectrio.com/healthcare/5-best-practices-for-using-visual-communication-in-healthcare/ Thu, 15 Jul 2021 15:09:58 +0000 https://spectriocom.local/?p=31048 Visual communication is essential for businesses across the board. Over the past year, however, the need for visuals in healthcare communication has become more prominent. The healthcare industry can be complicated for patients to navigate. With the right visuals, including digital signage, patients will have a better experience. But what is visual communication, and how […]

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]]> 4 Trends in Healthcare From 2020 That Will Continue in 2021 https://www.spectrio.com/healthcare/4-trends-in-healthcare-from-2020-that-will-continue-in-2021/ Mon, 12 Apr 2021 15:48:50 +0000 https://spectriocom.local/uncategorized/4-trends-in-healthcare-from-2020-that-will-continue-in-2021/ The COVID-19 pandemic has changed nearly every aspect of modern life, including how we work, communicate, and interact. The industry that has grappled with some of the most disruptive and long-lasting changes is, of course, healthcare. Spectrio, as a trusted marketing communication tech for many organizations in healthcare, has kept tabs on the trends our […]

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]]> Why Your Office Must Have a Digital Patient Check-In System https://www.spectrio.com/healthcare/why-your-office-must-have-a-digital-patient-check-in-system/ Thu, 28 Mar 2019 12:00:00 +0000 https://spectriocom.local/healthcare/why-your-office-must-have-a-digital-patient-check-in-system/ More medical professionals are changing how they approach the waiting room patient experience, turning the dull space with old magazines into a calming and peaceful room that is entertaining and informative. One step many office managers are considering is the addition of digital patient check-in systems. Instead of needing to check-in at the front desk, […]

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]]> Support Patients Using Digital Touchpoints Throughout Your Healthcare System https://www.spectrio.com/healthcare/support-patients-using-digital-touchpoints-throughout-your-healthcare-system/ Wed, 30 Jan 2019 19:00:00 +0000 https://spectriocom.local/healthcare/support-patients-using-digital-touchpoints-throughout-your-healthcare-system/ The medical world has changed drastically over the past decade. With technology rapidly evolving, healthcare offices are adopting new tools to make procedures less invasive or more accurate. But technological advances aren’t just found in the operating room, they are also changing the patient experience in the waiting room and even in the exam room. […]

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]]> Spectrio Experts: Insights From One of Our In-House Healthcare Marketing Experts https://www.spectrio.com/healthcare/spectrio-experts-insights-from-one-of-our-in-house-healthcare-marketing-experts/ Tue, 27 Nov 2018 13:00:00 +0000 https://spectriocom.local/healthcare/spectrio-experts-insights-from-one-of-our-in-house-healthcare-marketing-experts/ It should come as no surprise that it can be difficult to get a healthcare system on the same page when it comes to their communications – both internal and external. Managing the content and messaging across large campuses and multiple locations comes with a set of challenges. But it’s a set of challenges worth […]

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]]> Engage Patients in Your Healthcare Practice with These 5 Tools https://www.spectrio.com/healthcare/engage-patients-in-your-healthcare-practice-with-these-5-tools/ Thu, 25 Oct 2018 12:00:00 +0000 https://spectriocom.local/healthcare/engage-patients-in-your-healthcare-practice-with-these-5-tools/ The healthcare field is growing increasingly competitive as customers look to find the best treatment, most reliable healthcare providers, most affordable options, and best office experience. One way to give patients what they want is by offering a top-notch experience each time they visit your location. This can help you stand out from competitors, build […]

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]]> How and Why a Doctor’s Office Should Launch In-Office Marketing https://www.spectrio.com/healthcare/how-and-why-a-doctors-office-should-launch-in-office-marketing/ Tue, 02 Oct 2018 12:00:00 +0000 https://spectriocom.local/healthcare/how-and-why-a-doctors-office-should-launch-in-office-marketing/ When patients are in your doctor’s office, you have a big opportunity. You can use in-office marketing tactics to share messages, promote health initiatives, and reinforce your brand. In-office marketing is a great way to promote your business and inform patients about your practice’s offerings, specials, and events. But, it does even more than that. […]

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]]> 10 Ways to Improve the Dental Patient Experience https://www.spectrio.com/healthcare/10-ways-to-improve-the-dental-patient-experience/ Thu, 06 Sep 2018 12:00:00 +0000 https://spectriocom.local/healthcare/10-ways-to-improve-the-dental-patient-experience/ To serve patients in your dental practice, it’s not enough to provide quality care, a convenient location, and affordable pricing. You also have to provide a great dental patient experience. To compete with other offices, gain positive patient reviews, and build lasting patient loyalty, you need to offer experiences that make your clients come back […]

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