In-store Marketing Customer Experience

What if you could hire an effective, non-stop salesperson — a salesperson who was always at your store during all of your open hours continuously selling, never taking a break, never getting tired, and never having to be paid. Well, you might be thinking that if you had a salesperson like that, you might find yourself…

In a sea of competition, the fight to stand out is an ongoing battle. You need to use every tool available to you to get noticed and remembered. So, if you aren’t doing it already, it’s time to start using a powerful customer connection strategy — providing personalized shopping experiences. What Are Personalized Shopping Experiences?…

If “digital experience” is a term you’ve heard but have yet to incorporate into your business, you aren’t alone. Creating digital experiences is a powerful, strategic, and smart way to improve the connection between customers and brands. Many organizations don’t know where to begin in building this link between the physical and digital world, so…

Immediately improve the outpatient customer experience at your doctor’s office, medical practice, or healthcare facility by following these simple steps. 1. Provide a warm welcome to the office. First impressions start right away, so make your patients feel welcome from the minute they walk in your door. Greet them by name if possible and welcome…

Technology has given us a hyper-connected culture. We have almost unlimited, 24/7 access to information right in the palm of our hands.  Through mobile devices, we are empowered to search, share, connect, learn, and buy. We can voice our opinions, tell our friends, ask our friends, and research products, services, and businesses at a moment’s…

If you aren’t sure what multimedia screens can do for your business, consider these digital signage solutions. Here are just a few examples of the problems you can solve by adding digital screens to your shop, store, or office. Spending Too Much Money on In-store Signage When you regularly change advertisements, specials, and inventory, you…

If you are not using Private Label TV, you may find yourself in the following situation.  A client or patient arrives at your office. They are seated in your waiting room and treated to a comfortable setting with TVs for entertainment. As they wait, they look around and see signs, displays, and promotions for your…

As a healthcare provider, you are tasked with giving your patients the best care possible.To do that, you need a little help. You need someone else to get involved. That person is the patient. What Is Patient Engagement and Why Does It Matter? When patients are involved in their healthcare plans, it is referred to…

We’ve all experienced a frustrating hold message. We’ve had those bad calls that made us yell into our receiver or slam the phone down (or at least press the end-call button furiously).  Yet, even though most of us have personally had a bad experience while on-hold, we forget that we may be putting our business callers…

When the phone rings at your organization, what happens?  Does someone answer it immediately? Are callers sent through a series of prompts before they can talk to anyone? Does someone answer the call and immediately place the caller on hold? How long do customers wait? What do they hear while they wait? Do you even…

You know exactly what your customers and clients experience when they visit your business. You know because you witness it day in and day out as you spend time at your office or store. You see it right before your eyes. But even if you spend all day watching customers in your location, it’s likely…

When you have a retail shop, you manage numerous customer touch points. As a store manager or owner, you probably spend most of your days making sure that customers have a great experience as they encounter each of these interaction points.  From the appearance of your store and displays to the presence of sales associates…